The Brief: Audevard, an equine pharmaceutical and food supplement laboratory, called on Eventeam Ideas to help it develop its sponsoring and communication strategy.
The Solution: The brand required consultancy services in order to develop its presence on the social networks and redefine its sponsoring strategy. The programme for 2017 included redefinition of editorial strategies and the visual style guide for each social network, the organisation of competitive games and support for its strategy with regard to opinion-leaders – partnership negotiations having led to the extension of Team Audevard to Showjumping Champion Penelope Leprevost and Gwendolen Fer, the rising Three-day Event star.
